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Tobacco Cessation
NJ DIRECT Coverage: Smoking and Tobacco-use Cessation Counseling
Smoking and tobacco-use cessation counseling visits for a diagnosis of Tobacco-Use Disorder are covered under
NJ DIRECT when rendered by an eligible health care professional in an eligible place of service. Smoking cessation
classes conducted by a non-physician provider in an individual or group setting are not covered under NJ DIRECT.
Please refer to your NJ DIRECT Member Handbook for additional information, or call NJ DIRECT Member Services at
1-800-414-SHBP (7427), between 8 a.m. and 6 p.m., Eastern Time, Monday through Friday.
Online Health Coach: Lifestyle Improvement Program for Smoking Cessation, powered by WebMD®´´
A free online program for NJ DIRECT members, accessible through My Health Manager on the Horizon BCBSNJ website.
The interactive, personalized program guides the member through specific, practical tasks on a self-paced schedule.
Online message board exchanges and a personalized goal planner support the member’s progress toward quitting. TheLifestyle Improvement Program also includes: • An intuitive, graphical interface for tracking and displaying progress to date, modifying planned tasks, etc.
• Integration of all smoking cessation activities together in one convenient, personalized dashboard view for easy navigation between different risk factor activities.
For more information on this program or to get started, visit www.HorizonBlue.com/mhm and sign in
to My Health Manager.
Products available under the SHBP Prescription Drug Program, administered by Medco
• Chantix (varenicline)1
• Nicotine Transdermal System (nicotine)2
• Nicotrol NS (nicotine)2
• Nicotrol inhaler (nicotine)3
• Zyban (bupropion)3
1 180-day supply in any 365-day period; quantity not to exceed six months of therapy in any 24-month period.
2 90-day supply in any 365-day period; quantity not to exceed three months of therapy in any 12-month period.
3 Effective 1/1/11, 180-day supply in any 365-day period; until 12/31/11, 90-day supply in any 365-day period.
Quantity not to exceed three months of therapy in any 12-month period.
Other Resources Throughout New Jersey
NJ Quitline 1-866-NJSTOPS (1-866-657-8677): A free, 24/7 telephone-based service that helps people ages 18 years and
older who want to stop smoking. Trained counselors give callers information, advice, encouragement and one-on-one
counseling. Counselors design an individualized program to support each smoker’s effort to quit. Participants receive
four counseling sessions, with the option of adding sessions as needed. This free program is available statewide and in
26 languages. For more information, please visit <www.state.nj.us/health/as/ctcp/index.html>.
NJ Quitnet: A free, online service that offers smokers an individualized quitting plan. Quitnet is anonymous, available
24 hours a day and may be accessed from any computer. Smokers can contact trained counselors and choose from a
variety of quitting tools on the site, such as a quitting calendar. There are also chat rooms where participants get support
from others trying to quit. The free service is provided in English, though portions of the website, www.njquitnet.com,
are in Spanish.
Mom’s Quit Connection: This program offers free support services for pregnant women and new mothers to help moms
quit smoking and stay smoke-free. Smoking during pregnancy is a significant risk for both the mother and her unborn
baby. Prenatal smoking cessation can help both mom and baby stay safe and healthy. This program also offers support
services for new mothers to reduce dangerous secondhand smoke exposure around young children. There is no fee for
qualified individuals. Telephone counseling offered state-wide; face-to-face counseling offered in Atlantic, Camden,
Cape May, Cumberland, Gloucester, Ocean and Salem Counties. Languages: English and Spanish. Visit www.snjpc.org
for more information.
NJ Quit Centers: The following NJ Quit Centers offer customized smoking cessation in face-to-face counseling clinics.
The Quit Centers offer a range of services, including group and individual counseling by professionals specially trained insmoking cessation.
Saint Barnabas Quit Center Newark
Fees: $15 per session; nicotine replacement therapy products available at reduced cost.
Website: www.instituteforprevention.com
Saint Barnabas Quit Center Toms River
Areas Served: Ocean and Monmouth Counties. Fees: $15 per session; nicotine replacement therapy products available at reduced cost.
Website: www.instituteforprevention.com
Shore Memorial Hospital’s Tobacco Prevention and Treatment Program
Areas Served: Atlantic, Cape May, Cumberland and Ocean Counties. Website: www.shorememorial.org
Somerset Medical Tobacco Quit Center
Fees: Individual and group counseling fees on a sliding fee scale; employer work site visits negotiable; Medicare, Medicaid and many private insurance plans accepted. Website: www.somersetmedicalcenter.com/quit
UMDNJ School of Public Health Tobacco Dependence Program
Website: www.tobaccoclinic.org
This information is provided as a general resource and was accurate at the time of publication. The information is subject to change at any time. Please check with the providers listed for specific information.
NJ DIRECT is administered by Horizon Blue Cross Blue Shield of New Jersey, an independent licensee of the Blue Cross and Blue Shield Association.
® Registered marks of the Blue Cross and Blue Shield Association. ®´and SM Registered and service marks of Horizon Blue Cross Blue Shield of New Jersey.
®´´Registered marks of WebMD, Inc.
2011 Horizon Blue Cross Blue Shield of New Jersey. Three Penn Plaza East, Newark, New Jersey 07105

Source: http://ww2.ramapo.edu/libfiles/HR/Employee_Benefits/HorizonBCBS30348_SHBP%20Smoking%20Cessation%20Flyer%20v3.pdf

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